Regulated Prediction Markets vs Professional Brokerage.
Both give users a more advanced way to access sports markets.
MadMarket and Kalshi both give users access to sports markets, but they are built for different purposes.
Kalshi is a regulated prediction exchange focused on event-based markets.
MadMarket is a professional brokerage platform that gives users access to multiple bookies and exchanges across several betting platforms.
Kalshi is not a traditional bookmaker. It is a prediction market platform where users ‘trade event contracts’ based on real-world outcomes. This is the same as ‘back’ and ‘lay’ betting options that an exchange would offer.
The prediction market platform Kalshi is most widely known for offering predictive markets on stock prices, oil prices, weather, politics, and other popular cultural topics.
MadMarket and Kalshi both appeal to users who want more control than they get from a standard sportsbook.
Both are built around price movement, probability and active trading decisions.
They also give users access to fast-moving sports markets, where timing, liquidity and market participation can all affect the final value available.
The main difference is structure and their offering. Kalshi is a prediction exchange focused on event-based contracts.
MadMarket is a professional brokerage platform that connects users to a range of betting exchanges and top Asian bookies and exchanges such as Betfair and Polymarket, to name a few.
You can access a wider range of platforms and trading markets (place bets) across more sports and markets via MadMarket than on Kalshi.
Kalshi gives users access to regulated prediction markets through event-based trading.
MadMarket offers a broader professional brokerage service through Edge, bringing together bookmakers, exchanges, liquidity and trading tools in one place.
Here are some frequently asked questions about MadMarket and Kalshi.
