What is In-Play Betting?
The digital revolution of the 2000s introduced what is called in-play betting, the most groundbreaking change in the history of sports betting.
Bookmakers and betting exchanges started accepting bets during the game (in-play), allowing players to have more fun.

How to Bet In-Play
If you are 40 years old or older, you probably remember the days when sports betting fans could only place their bets before games started.
Currently, in-play (or live) betting accounts for over half of all bets globally.
Whether the players bet online or in betting shops, on bookmakers or exchanges, the ongoing excitement of this modern type of betting has dominated the market.
What Does Live Betting Mean?
Usually, when live betting is discussed, people will think immediately of football in-play betting, live betting exchange.
While this is not completely unfair (since football still dominates the betting world), there are several other types of such markets across all sports.
For example, people commonly try to guess during the half-time break, how many more three-pointers Steph Curry will score during an NBA Game.
Or what will be the outcome of the second set of the Wimbledon final after Carlos Alcaraz cleared the first set 6-4 against Novak Djokovic?
Of course, most betting players will still bet live on which football team will score the next goal, who will be the next goal scorer, which team will win the next corner, what the game’s outcome will be, and much more.
With literally thousands of in-play betting markets available, the future promises even more variety with the gradual introduction of micro-betting in sports.
This expanding landscape is sure to pique the curiosity of betting enthusiasts.
How to Place an In-Play Bet?
Why Live Betting is the best on MadMarket
First, because their mobile products are of the highest standard, you need a great mobile platform for a good football in-play betting experience. The live betting platform can be accessed via any phone or tablet to facilitate the acceptance of bets on the go. The page will allow you to place bets in seconds, minimizing the disturbing waiting times when the live odds update.
At MadMarket, variety is the spice of life. You’ll find a plethora of events to bet on, with thousands of in-play betting markets from all the popular and less popular leagues across the globe. Whether you’re into mainstream sports or niche games, you’ll find them all here for live betting.
Moreover, it would help if you did not forget that this is a betting exchange. You don’t have to bet against the house but against other players, which means two things. First, you can find odds in games that no traditional bookmaker would offer. Secondly, no house edge allows for better odds across all sports and competitions.
Get Started
FAQs
Here are some frequently asked questions regarding in-play (or live) betting.